3 Marketing Mistakes That Sink Business in a Recession

A recession does not mean the end of your business unless you navigate those rough waters blindly. Here are three rocks that can sink your business ship unless you avoid them while navigating the dangerous waters of a tough market. You might get wet but no need to capsize.
Cut expenses across the board
Cut marketing. Cut [...]

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3 Marketing Mistakes That Sink Business in a Recession

April 6, 2010  Tags: , , , , , , , , , , ,   Posted in: Marketing, News, Recession  No Comments

Online Reputation Management

Google is sometimes thought to be the bane of the Internet, and it certainly can be a thorn in the side of search engine marketers. Many fail to look beyond the search of today, toward what the implications of indexing and storing information will have on future generations. Forget the slogan “diamonds are forever” — [...]

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Online Reputation Management

April 6, 2010  Tags: , , , , , ,   Posted in: Marketing, News  No Comments

Online Businesses Fail Due to These 7 Reasons

In putting up an online business of your own, it helps a lot to know that there are various types of online businesses and there are those types that are not that demanding. That’s why it is necessary that you choose carefully the business you are to put up.
But no matter what, this new kind [...]

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Online Businesses Fail Due to These 7 Reasons

March 12, 2010  Tags: , , , , , ,   Posted in: Marketing, News  No Comments

A Company Catchphrase: Creating a Motto or Slogan That Promotes Your Business

“Reach out and touch someone.”
“The ultimate driving machine.”
“Finger lickin’ good.”
Chances are, you not only know immediately that those slogans come from AT&T, BMW and KFC, in that order. Those catchphrases may also very well have persuaded someone you know to place more long-distance calls, purchase a particular brand of car and decide where to stop [...]

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A Company Catchphrase: Creating a Motto or Slogan That Promotes Your Business

February 2, 2010  Tags: , , , , , , ,   Posted in: Marketing, News  No Comments

Will My Traffic Business Increase Through Viral Marketing?

If you ask the question of how to get more website traffic, you’ll often get this response – ‘go viral’.
Sounds great, but do you know what the term actually involves? How does it work, and is it effective?
That’s three solid questions that need answering, so let’s get started…
A virus, in medical terms, is something that [...]

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Will My Traffic Business Increase Through Viral Marketing?

December 29, 2009  Tags: , , , , , , , , , , ,   Posted in: Internet, Marketing, News, advertising  No Comments

The Psychology of Pricing For Success

I started thinking recently about how our custoemrs respond to the prices we set for our products and how they put a value on that.
Price is not the major factor in selling, but what I am talking about is how you describe your pricing structure to your customers. You may not know it, but we [...]

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The Psychology of Pricing For Success

December 23, 2009  Tags: , , , , , , , ,   Posted in: Marketing, News  No Comments

7 Strategies for Building Online Relationships with Industry VIPs

One of the most difficult aspects of being an independent service professional is being seen as credible and as a viable expert in your industry. Until recently, that process often took years and required an investment of much blood, sweat and tears. Ultimately, it wasn’t until you paid your dues that anyone of influence [...]

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7 Strategies for Building Online Relationships with Industry VIPs

December 15, 2009  Tags: , , , , , , , , , , , , ,   Posted in: Marketing, News, Social Networking  No Comments

Improve Your Online Income Business and Leverage Your Time by Outsourcing Your Work

Do you often feel overwhelmed by all the work that needs to be done to run a successful online income business? If this is true for you then don’t for one minute think that you are alone. Visit any internet marketing forum and you will find that one of the hottest topics for discussion is [...]

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Improve Your Online Income Business and Leverage Your Time by Outsourcing Your Work

December 10, 2009  Tags: , , , , , , , ,   Posted in: Marketing, News  One Comment

Track And Measure Your Advertising, Customer Acquisition Costs, And The Lifetime Value Of A Customer

As business owners and managers, we need to look at a variety of numbers to gain a better understanding of our businesses. In this article, we are going to consider two very important metrics in business marketing – Cost Of Customer Acquisition and Advertising ROI (Return On Investment).
One of the most important numbers we need [...]

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Track And Measure Your Advertising, Customer Acquisition Costs, And The Lifetime Value Of A Customer

November 20, 2009  Tags: , , , , , , , , , , , , , , , , , , , , , ,   Posted in: Marketing, News, advertising  No Comments


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